Due to current events, travel options have been significantly curtailed. Travel via cruise lines, airports, and other means has been drastically reduced. Although this affects vacations and breaks from school, it also makes it more difficult for people to go to places that may not be as high risk, healthwise.
It’s not safe to travel publicly, and many people are taking note of that. The luxury travel industry is taking appropriate precautions, which may be more robust than precautions taken by other vendors. If you have the means to engage in private travel, then this may be an option for you and your family.
Private Flights Are Surging
Due to bans on traveling and businesses closing both temporarily and permanently, commercial flight companies are feeling the effects of the global crisis. Thanks to widespread concerns and restrictions, many people are not traveling by commercial air. However, private jet companies have seen an increase in demand.
Luxury travelers have contributed to this increased demand by chartering flights to escape higher-risk areas and stay safe. Since information regarding the global health crisis is changing every day, consumers are focused on relocating to lower-risk areas before travel is prohibited entirely. This helps explain the surge in luxury travel and accommodations.
Privately-owned charter companies typically have fewer restrictions, even during travel bans. These restrictions typically only apply to larger commercial aircraft that carry hundreds of passengers at once.
Not only that, but private jets are also spacious enough and have low seating capacity, allowing passengers to be seated a comfortable distance away from others. This is key to lessen the spread of contagious medical conditions.
Additionally, most private jet operating companies cater to luxury travelers and often take extra measures to make sure private cabins are thoroughly cleaned and maintained. These are just a few of the reasons why people are opting for luxury options during the current pandemic.
Luxury Accommodations Increase the Focus on Safety
Due to the increased focus on sanitization, disinfection, and overall cleanliness, luxury hotels have taken extra measures to ensure the safety of luxury travelers. They are focusing on actions including adding cleaning shifts to guarantee safe conditions for visitors who are continuing to travel for business or are simply looking to evacuate.
In addition, many luxury and boutique hotels are also performing temperature screenings on employees and guests. Making sure that employees and customers are healthy helps keep these places safe for people who need alternative options for quarantines. Hotel employees are also being provided with additional training so that they are informed and can properly help guests as well as themselves.
Luxury Spas Are Easing Fears
Although many spas have closed since the outbreak, some remain open in areas that are not subject to business closures and stay-at-home orders. By increasing cleaning measures and taking other precautions, these facilities can stay open while mitigating risks.
The panic surrounding the coronavirus is also causing additional stress for many people. While many people may not be frequenting spas to relax, there are still those for whom visits are a necessity. Since there are extra cleaning procedures in place, doing so offers a sense of comfort and safety for these customers.
Promotions are another way that luxury spas are catering to their customers. This makes spa visits more appealing to people who need that extra time to destress from the current chaos and uncertainty. Spas are using this to their advantage by offering unprecedented savings on a variety of services and treatments. It’s not surprising that luxury facilities are starting to see an increase in business.
Luxury Brands Are Putting the Customer First
Businesses that thrive are usually successful because they always put the customer first. The luxury industry is known for doing just that—even in uncertain times. All businesses, both luxury and otherwise, need to find ways to keep travelers happy while keeping their businesses afloat. Putting the customer first is what sets luxury providers apart from mainstream options that cater to the general population.
Keeping clients informed is one of the best ways to ensure customer loyalty. When companies take the extra step to include patrons in what’s going on, they feel more comfortable. People who feel that they are valued will be more likely to return in the future.
The way companies handle a crisis will undoubtedly leave an impression on consumers once the crisis has subsided. Creating avenues for communication between companies and customers increases business opportunities as well as customer satisfaction. The top luxury providers understand this approach completely.
While the circumstances surrounding the changes to the industry are not ideal, the new practices implemented by luxury companies can easily turn into ongoing policies. As a result, the luxury industry is expected to see continued growth in the years to come.